• The Business Owner

Kickstart your confidence

We were pleased to meet personal trainer Clare Lousie Freeman. She shares her thoughts on business owning, as well as taking a further look into her business, how she runs it, what is offers and how she stands out.

We have spoken to business owners in varying sectors over the last few weeks, and each one has in interesting outlook on the role of business owner. Clare shares about the challenges she faces in the business world, her motivations, leadership role models and more.

Clare Lousie Freeman and Zigs Exercise aim to kick-start people’s motivation and confidence to tackle stiffness in their joints, we want to help them straighten slouchy posture and we’ve created a unique programme of mindful exercise for people to be supple, strong and less stressed. We have been transforming the way people move for the last 25 years as well as changing what they put into their mouths and shifting their mindset to a better place of healthy energy.

Hi Clare, thanks for joining us. What was your first job/role after education?

I worked for Cotswold District Council as a Falls Prevention Officer liaising with physiotherapists, local doctor’s surgeries and other agencies within the community to support adults with their mobility, flexibility, balance and strength in later life.

How would you describe your career path so far?

It has been a journey of exploration and a pleasure to create health change. The biggest wins have been in supporting people who could never have imagined they would get to the strength and suppleness after difficult times.

What is your current role and what is your favourite part about it?

As a health and wellbeing coach I get to talk to a variety of people and exercise at the same time as well as enjoy music, 4 things I love! Plus I enjoy creating new strategies to support people in innovative ways with their health and wellbeing.

What was the inspiration behind your product/service?

The ability to personally recover from difficult physical situations and to support others in similar situations.

What advice would you give to your 21-year-old self about your career journey?

Start sooner!

We love that Clare, hindsight is a wonderful thing, eh?! Tell us more about your service..

I create bespoke health and well-being transformation plans. As well as personal training, online pilates and yoga classes and sports massage therapy. Aiming the service at business owners, busy professionals, teachers, NHS professionals, retired professionals, parents, grandparents, hoping to help others lead healthier, more energised lives where they are clearer about what to do to improve their life style.

What do you think makes Zigs Exercise stand out?

We stand out amongst our competitors because what we do encompasses a holistic approach to exercise, nutrition and mind set in a non-judgemental way. We create personalised, bespoke programmes that we implement with you rather than simply telling you what to do and we hand hold when you are stuck in a vicious circle with your health and wellbeing.

Business owning is never an easy path - what hurdles have you had to overcome in creation of Zigs Exercise and bringing it to market?

Learning how to tailor make the plans to meet people’s individual needs. This has come from 26 years of experience.

What is the most important task you carry out each day?

Connecting with others and shifting demotivation.

If you could give a single piece of advice to a start-up entrepreneur what would that be?

Think about your numbers, deeply.

Really practical advice, thanks Clare. It can be hard to start being a business leader, who are your leadership role models?

Fabienne Friedrickson, Lucy Johnson, Michael King, Mat Wilson, Andy Harrington, Mel Robbins, Stephen Bartlett, David Attenborough to name but a few!

And finally, Clare, what keeps you motivated every day?

Making a difference to someone else’s energy!

Your business sounds incredible rewarding Clare, we wish you every success in growing and building your clients and reach. We never get bored of hearing the different stories people have to share about. If you would like to follow more on Clare's journey you can follow @Zigs Exercise on social media or you can see what programs and classes are on offer by heading to zigsexercise.uk.